D&A Be Better Foundation Ambassadorship

Be Better Foundation (formerly Tony Foundation), a Vietnamese non-profit social enterprise, was established by Mr. Tran Van Tinh (Tony Tinh) in March 2022.

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Tony himself spent a childhood full of hardship when he had to work for a living after school. Therefore, he has harbored the mission to help children, as well as the aged, who are in difficult circumstances to get support and opportunities for a better life. With Be Better Foundation, he hopes to connect more and more philanthropists and spread the kind intention to help more and more disadvantaged people.


Our objectives

The Be Better Foundation believes the only way to change your life is having knowledge and the right mindset. Charity work involves doing many things. However, since our resources are limited, we can only focus on 9th-grade and 12th-grade students, helping them to choose the best direction for their future when they are at a crossroads.

Our most important objective is ensuring children who are studious yet in especially difficult circumstances can receive formal schooling. “Especially difficult circumstances” are circumstances of the children such as being orphans, coming from poor households in remote areas, belonging to ethnic minority groups, or living in a family where the adults cannot make ends meet. The Foundation helps these children in two ways, which are:

  1. Material support: With the “Change the Future” scholarship, we help students to cover tuition fees so that they can go to school. There are two types of scholarships:
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    • One-time encouraging scholarships: These are granted one time to poor students.
    • Long-term scholarships: These scholarships target junior and senior high school and university students in especially difficult circumstances. Besides being destitute, these students are on the verge of dropping out because of their compelling circumstances. For instance, the students do not have relatives to rely on, nor can they cover the tuition fees or other basic living expenses.
  3. Intellectual support: Through the Mentorship program, we provide students with not only the precious life lessons and experiences we have but also the proper mindset to become good, successful, and positive people in the future.

    This program is for poor 9th-grade, 12th-grade, and university students.

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    The founders and volunteers of the Be Better Foundation are business owners and experts in different fields. Therefore, we can equip students with the necessary knowledge, skills, and experience to help them to become successful citizens who can lead meaningful lives and contribute to society. We organize the Mentorship program in our seminars organized for these students.

Accompanying Be Better Foundation

Mr. Tran Van Tinh (Tony Tinh), the founder of the Be Better Foundation, is committed to contributing 30% of his time and 20% of his yearly total income to the foundation’s fund. Mr. Lim Chor Ghee, the co-founder of IMM Group, has decided to donate 10% of his dividend from IMM Group. Tony’s other friends and partners contribute to particular projects or regularly.
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The projects we have implemented include not only one-time support such as giving shoes and encouraging scholarships to students but also long-term regular support. For the disadvantaged students receiving our long-term financial help to cover their monthly expenses of living and studying, we are like their parents or elder siblings who are willing to support them.

Currently, we are implementing a full scholarship program for many children in extreme difficulties, with the hope of helping them get vocational training or finish university. These children are orphans or their families are completely unable to give them material support for higher education. Unfortunately, after high school graduation, they have to work for hire or get married. Like previous generations, their lives will get into a vicious circle of poverty.


Depending on the benefactors' heart and ability, the long-term contribution can be started from only 50 USD or 100 USD or only 1% of your monthly income. Giving is like pooling into a long-term savings account with a little bit every month, but in the long run, its results are outstanding. In this case, your 50-100 USD per month can change the fate of a poor student. We strongly believe that adding a few dollars does not make us more prosperous, and losing a few dollars will not make us poorer, but giving even a little bit will make us happier and create more positive life changes.

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Be Better Foundation

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